A travel expert has claimed that the time you book a flightcan be just as important as the day you choose to travel, and that setting your alarm at a very specific time could help you land the best deals.

Jamie Fraser, owner of Wild Packs, claims that the cheapest time to book flights is exactly 2:48am in what could be good news for night owls and insomniacs. He also claims that evening searches between 8pm and 2pm can also be around 5% cheaper than searching during peak morning hours.

Airlines will often raise prices when they see heavy demand for a destination, so if lots of other people are up at the same time looking for the same route and dates, this could potentially put prices up. Jamie says: “Most people search for flights first thing in the morning while they’re having coffee, but that’s exactly when everyone else is doing the same thing.

“When airline systems see that spike in demand, prices can rise quickly. It’s one of the easiest ways travellers overpay. The cheapest time to book is usually in the early hours of the morning, around 2:48 am, when far fewer people are searching, and airline pricing systems have reset overnight."

He added: “If you’re not willing to set a 2 am alarm, the next best option is late evening. Booking between 8 pm and 10 pm can still save around 5% compared to that busy morning window.”

So does this hack work? In the early years of internet travel booking, airlines and other sites would update their fares manually overnight. This meant that savvy travellers could sometimes pick up middle of the night bargains. However, nowadays, it's more complex because systems have evolved, so you may still need a bit of luck on your side.

You could also potentially save money by using Jamie's other suggested hack, which is to set up price alerts rather than checking fares repeatedly. Jamie also reiterated the often given advice that travellers should be flexible with travel plans, looking out for different airlines, dates, or nearby airports.

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If you use sites such as Skyscanner, you can often tick a 'nearby airports' box, as an airport a short drive away could end up being cheaper. If you're flexible on destination, for example you simply want to go somewhere sunny with a beach, then choosing 'everywhere' as a destination will show you the cheapest options for your dates.

It's also worth signing up for emails from specific airlines and looking out for deals such as flash sales or kids fly for free offers, which often have limited availability and need to be snapped up quickly.

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