With the advent of summer, consumer goods companies have also geared up. Now companies are betting big on small packets. Especially on 10 rupee packets. Hearing this, you must be wondering what it means that the company is betting on 10 rupee packets. Food companies are now bringing new products and different types of goods to the market at this price. They are focusing on marketing and selling small packets.

The biggest reason behind this is that there is a lot of demand for small packets, people like to buy them and the company wants to take advantage of this opportunity in a big way this summer.

Demand for small packets

Rasna has launched a fruit drink concentrate in a pouch of 10 rupees. Three glasses of Rasna can be made from this. Company chairman Piruz Khambata said that people with low income will be able to get a cheaper option than expensive brands. Not only this, Mother Dairy has also made preparations to launch small packets. Now you will also get products like Mango Lassi and Pudani Buttermilk in Mother Dairy. Apart from this, PepsiCo has also introduced sugar-free beverages in Hyderabad for Rs 10.

Why are companies selling small packets?

Let us tell you that Rs 10 packets have always been an important part of the companies' strategy. This helps them to attract customers who buy goods at a lower price. Therefore, companies are paying more attention to low-priced small packages. Experts say that the environment is a bit mixed right now.

Companies are promoting small packages so that people buy them again and again. After the arrival of Kappa, companies will remain in the competition with Rs 10 packets. On this, Mother Dairy's Managing Director says that as soon as the summer starts, the demand for beverages, ice cream, and yogurt has increased by 30 to 40 percent compared to last year.

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