Mahindra has become the highest number of SUV selling SUV at number two after India's Maruti Suzuki in March. Mahindra has sold a total of 48,048 vehicles last month. Mahindra's sales have increased by 18 percent over the last year's March. Not only this, Mahindra has succeeded in selling the most SUVs so far in the financial year 2024-25. Mahindra has sold a total of 5,51,487 SUVs in the last financial year, which is 20 percent more than the previous financial year.

The funny thing is that Mahindra missed the second number in passenger vehicle sales last month. Its sales lagged behind Hyundai and Tata Motors at a much lower number. Hyundai recorded sales of 51,820 vehicles, while Tata sold a total of 51,616 vehicles in March. It is worth noting that Mahindra overtook Hyundai and Tata in February and became the second largest car manufacturer. Mahindra's sales have risen rapidly in the last few months. Let's know what are the reasons, due to which Mahindra's popularity is increasing.

Options for every buyer

Mahindra also has the advantage that she has the biggest range of SUV in India. From small compact SUV to large premium SUV, Mahindra has almost some option for every SUV buyer. Actually, Mahindra is one of the few OEMs in India that offers a variety of powertrain options, including petrol, diesel and electric.

Lowering a waiting period

Long waiting period has been a major problem for Mahindra, which increases for some models even for two years. The company has achieved more sales of 20 percent in the last financial year. Which states that Mahindra has also worked on reducing waiting period. The company has worked to increase production capabilities by improving all its manufacturing plants.

SUVS demand to increase

In the last few years, the demand for SUVs in the country and the world has increased very fast. In Mahindra, only the Utility Vehicle (SUV and MPV) sells in its lineup. With the increasing trend of SUV and crossover, Mahindra focuses only on the SUV. Even Maruti Suzuki, famous for small cars, has taken a major advantage of the increasing popularity of SUV and crossover in the last few years.